Tuesday, January 3, 2012

The Market for Twitter Followers

A man is being sued for keeping Twitter followers that he attracted while working for a US mobile news website.
How much are these online followers worth?
The company is now seeking damages of $2.50 (£1.60) per user, per month - a total of $370,000.
The original article is here. Although $2.50 per user likely overstates the value of the users to the company, the claimed value is nonetheless substantial. It would be more informative to know how much the company would be willing to pay the former employee for the Twitter followers if their lawsuit were to fail... $2.50 per user seems high.

This site actually claims to sell Twitter followers (for much less per user), although it's not clear how the transaction works, or if it is a complete scam or not.

No comments:

Post a Comment